How do you pronounce that?

July 2, 2007

I suspect that the biggest marketing challenge for Pixar right now is… how do you get people excited about a movie with a title that’s hard to pronounce? Ratatouille is a fantastic movie, but it’s not as easy for kids to say as Finding Nemo or Cars.

So… to avoid confusion, let’s get this straight:

Auralia is pronounced: 

o-RAIL-ya

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One Response to “How do you pronounce that?”

  1. Joel Says:

    Thanks, Jeffrey! Even if all I’m doing is reading silently to myself, it still bugs me sometimes if I don’t have the correct pronunciation of a name in my mind. Problem solved.

    But you’re in good company. I wonder how many readers were shocked when they saw their first Harry Potter movie: is THAT how you say “Hermione”?

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